Photo by Geoffrey Kanter

Photo by Geoffrey Kanter

Our Story

BG Design llc was founded by Barry Gereb in Aspen, Colorado.

Since 2010, we have provided design services for single family, condominium, commercial, retail and multi-family projects.  As of 2017, our cumulative experiences have led us to being named On Call Architect for the City of Aspen.  

While the firm is relatively young, the team’s experience working in the design and architecture field began in 1993 and in the Roaring Fork Valley in 1995.

The team has a proven track record providing services for award winning projects in; education (from K-12 through secondary), expansive office and research facilities for major defense contractors and technology clients including HP, Agilent and TRW, institutional facilities including hospitals, senior living facilities and rural health care clinics, chain hotel and boutique hotel design, LEED certification, restaurants, retail stores, retail prototypes and destination resort and community planning and design.


Services for these clients and projects have included:

·         Comprehensive architecture and design drawings

·         Code interpretation and analysis

·         Planning and zoning review and recommendations

·         Producing CAD/BIM drawings and models

·         Programming

·         Design and peer review

·         Construction administration: submittal reviews, RFI reviews, site inspections, QAQC checks, and project closeout

Our small but growing team is experienced in agile project management. We are practiced at allocating staff to handle multiple projects of various scales simultaneously. We find that projects of all sizes tend to be similar in that the keys to success are prudent project management and clear communication.

Our team’s experience in working in various roles in the design realm outside of the standard architecture office environment include; general manger for a lighting and technology oriented contracting firm, lighting and technology sub-contractor, and design review board member.

This multi-discipline experience increases our ability to respond to the multi-faceted demands of our projects whether providing these services internally or simply increasing our ability to quickly interface with consultants who provide these services to our firm as projects may demand.


Barry Gereb

(970) 948-6709



Barry Gereb

Principal, ASID

Commercial NCIDQ

Principal Designer

Barry's path to this point in his architectural career did not start with a typical architectural education. Growing up with a natural talent for artistic hand drawing, he found himself drawn to product, graphic and interior space design during college earning a degree in Industrial Design at The Ohio State University. Barry developed a sense of balance, proportion and harmony always with the goal of relating to the scale and ergonomics of the human form. From this education, it was a natural progression to apply his affinity for honesty of function and material to architecture.

After college and years of work for an architectural firm in Denver, his love of the mountains brought him to Aspen in 2004, where work at CCY Architects awakened his understanding of the artistic possibilities of great architecture.  Barry became a designer and manager of talented teams for resort development projects. These projects included designing, documenting, and overseeing the construction of amenities such as; boutique hotels, community buildings, guest cabins, golf clubhouses and restaurants. As his experience grew he was included in early design charettes for sustainable resort community projects in California, Colorado and Idaho. Soon after leaving CCY, Barry launched bg design.

In addition to design, Barry is and has been involved with various charitable and non-profit organizations that contribute to the quality of life in the Roaring Fork Valley. Acting as a stream observer and data collector for The Roaring Fork Conservancy, he monitored and tested the East Fork of Sopris Creek for water quality and stream flows. This work was an extension of his love for the outdoors and contributing to the health and quality of his home fishing waters. Barry is an active volunteer for the Shining Stars Foundation, an organization that provides outdoor recreational programs for children with pediatric cancer or other life threatening illnesses. With respect to his family’s military background, Barry also currently volunteers for the Wounded Warrior Project during their annual visit to Aspen, as a snowmobile guide, cook and companion.


The Ohio State University: School of Industrial Design Bachelor of Science, 1995

Work History:

BG Design_Aspen Colorado

CCY Architects_Basalt/Aspen Colorado

H+L Architecture_Denver Colorado

Design Collective_Columbus Ohio


Mike Pritchard

Principal Architect

Colorado Licensed Architect #ARC.00402125

As a Colorado licensed Architect, Mike provides BG Design clients with extensive experience in guiding residential and commercial projects from initial feasibility studies and conceptual planning & design through construction documentation, governmental permitting, and contract administration. 

After graduating from Cornell University's School of Architecture, Art, & Planning, he moved to Aspen, Colorado to focus on a combination of commercial resort development and high end modern residential projects.  He has nurtured an interest in technology by specializing in architectural lighting design services, focusing on the thoughtful sculpting of designed spaces through the use of modern lighting techniques and technologies

Mike currently serves as the Architect for two Design Review Boards, guiding ownership and design teams towards sensitive and successful outcomes.  Since moving to Colorado, the mountains, landscapes, and extensive public lands of the West have served as his primary inspiration, in both work and play.  Mike balances architecture and lighting design work with his passion for trail advocacy as the executive director of the Roaring Fork Mountain Bike Association, a non-profit organization he helped found in 2008.  


Cornell University, College of Architecture, Art, and Planning Bachelor of Architecture, 1999

Work History:

CCY Architects_Basalt/Aspen Colorado

LEAX Controls_Aspen Colorado

MDP Design_Aspen Colorado



Bg Design Projects / Clients

River Valley Ranch Custom Home - Carbondale, CO

Single Family Home (Building Envelope Adjustment) - Maple Ridge, Snowmass, CO

Beyond Massage (Massage and Acupuncture Studio - Aspen, CO

Local Coffee House - Aspen, CO

Single Family Home - Forest Lane, Snowmass CO

Single Family Home - Wood Road, Snowmass, CO

City of Aspen: On Call Architect for the City of Aspen Marolt Housing Assessment

City of Aspen - Affordable Housing Feasibility Study

City of Aspen - Aspen Country Inn (40 unit multi-family housing interior/exterior remodel and site rehabilitation)

City of Aspen - West End Employee Housing Interior Remodel

City of Aspen - Cozy Point Employee Housing Life Safety Improvements

City of Aspen - Truscott Employee Housing Stair Roof and Rainscreen Enclosures, Structural Repairs and Stair Retrofit

City of Aspen - Office Remodel

Chamonix - Snowmass, CO

Single Family Home - Woodrun, Snowmass, CO

The Gant - Aspen, CO

Alpenblick - Aspen, CO

Aspen Wild - Aspen, CO

Single Family Home - Ridge Run, Snowmass, CO

Single Family Home - Meadow Ranch, Snowmass, CO

Single Family Home - Woodrun, Snowmass, CO

Chateau Eau Claire - Aspen, CO

Single Family Home - Fox Run, Snowmass, CO

Single Family Home - River Valley Ranch, Carbondale, CO

Single Family Home - Woodrun, Snowmass, CO

Single Family Home - Aspen, CO

Chateau Dumont - Aspen, CO

Glory Hole - Aspen, CO

Aspen Meadows Resort - Aspen, CO

Single Family Home -Foxridge, Snowmass, CO

Single Family Home -Brush Creek, Snowmass, CO


Awards, Publications, Memberships, Certifications

Professional Member ASID


2008 US Green Building Council, LEED Gold certification, Brasada Ranchhouse Bed and Breakfast, Brasada Ranch

2007 AIA Colorado, Merit Award, Brasada Ranch

2007 Responsible Design Award, Mountain Living Magazine, Brasada Ranch Resort

2007 AIA Colroado West Chapter, Merit Award, Brasada Ranch Headquarters

2007 Builder Magazine Brasada Ranch Resort

2007 Mountain Living Brasada Ranch Resort

2002 American School and University Educational Interiors Showcase Silver Citation - Silver Creek High School